engagement

how’s this for an engaging campaign?

Start with this satire here:http://t.co/SN0fF1f

Which ran on the Guardian with tongue in cheek:http://www.guardian.co.uk/society/2011/jul/07/when-zombies-attack-bristol-city-council-undead-invasion

Which Drudgereport.com picked up…and left out the tongue and the cheek. ha –not sure if it was intentional or not.

Meanwhile Bristol city council’s communications director @peterholt99 was manning the tweets,jumping on mentions and drumming up more attention.

The festival in Bristol at the end of the chain,by the way,is sold out. Better luck next year?

bristol city council zombie plan

zombies in bristol

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  • @peterholt99

    But the Bristol-based festival organisers (http://slingshoteffect.co.uk/a... - a small but growing business I'm keen to support) are taking their zombie game (and other equally wacky creations) on tour - they're in NYC today.  How many cities are now going to be competing for their attention?  Anyway - glad you enjoyed,and thanks for the compliments.

    @peterholt99:twitter

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